Find out all you need to know about
ESOMAR Congress
Details
ESOMAR Congress
Overview
Dive into groundbreaking ideas and innovative approaches in the world of insights. Engage with industry professionals, expand your network, and sculpt the ever-evolving narrative of the industry. Equip yourself with the tools, knowledge, and contacts you need to shape your future.
Panel Topic
Empowering Human Interaction and Scaling Insights with AI
Tuesday, September 10th
presented by:
• Philip Nellenbach, Holland & Barrett, UK
• Heather O’Brien, Prodege, UK
• Phil Sutcliffe, Nexxt Intelligence | inca, UK
We see the advent of synthetic data as an opportunity for primary market research to reconsider how it can deliver real human insight. We will present the results of a series of experiments.
Click here to learn more!
Dates
Sep 8 - 11
Location
Athens, Greece
Event Website
Speakers
Heather O'Brien
Sr. Research Architect
Prodege LLC
Onsite Team
Stop by and introduce yourself. We’ll be there to help!
Prodege at Esomar Congress 2024
Recent Blog Posts
-
Maximizing Impact with TURF Analysis
Understanding your customers and making data-driven decisions are key to achieving success in t [...]
-
Conjoint Analysis
Clarify Consumer Decision Paths. Refine Choices with Precision. Organizations often face t [...]
-
MaxDiff Scaling: Uncovering Consumer Preferences and Empowering Data-Driven Decisions
Reveal True Consumer Preferences. Measure Relative Importance. Having respondents rate the impor [...]