Todd Parsons is Chief Executive Officer of Prodege, a consumer insights and engagement platform connecting brands with consumers through rewards, commerce, and research. He brings more than two decades of experience building products and businesses at the intersection of consumer behavior, data, advertising, commerce, and technology. Prior to Prodege, Todd served as Chief Product Officer and President of Performance Media at Criteo, where he led the company’s evolution beyond its retargeting heritage and advanced its commerce media, first-party data, self-service, and AI capabilities. He was an early pioneer in conversational AI advertising, helping lead Criteo’s industry-first partnership with OpenAI and ChatGPT. He previously served as Chief Product Officer at SocialCode, helped establish OpenX as the first people-based programmatic marketplace, and led Acxiom’s Marketing Services business.