With Prime Day set for today and tomorrow, a flurry of deals abound from Amazon and other retailers. We were curious as to whether past Prime Day shoppers preferred to enter with a game plan or opted to scroll through the deals until they found something appealing.

Interestingly, our sample of 1,210 past Prime Day shoppers were divided overall in their approach. But are males or females more likely to have a specific item they hope to score a deal on?

Blog Author
Author

Bess Devenow

See more from the author

Recent Press Releases

Prodege Names Jeff Carberry as Chief Financial Officer

Joe Picciano Appointed Chief Operating Officer EL SEGUNDO, Calif., Sept. 15, 2022 (GLOBE NEWSWIR [...]

Prodege Recognized for Excellent Employee Culture and Innovation

September 07, 2022 Company named one of the “Best Places to Work 2022” by the Los Angeles B [...]

Prodege Builds Upon Acquisition Strategy with AdGate Media to Grow Consumer Audience

AdGate Media is the Third Company to Join Prodege in 2022 EL SEGUNDO, Calif., July 11, 2022 (GLO [...]