Case Study
Online Grocery Shopping:
Here to Stay?
We recently
surveyed shoppers who have placed a
grocery order online within the past six
months and got these fresh insights.
Flexibility & convenience
emerge
as key benefits...
56% made their first online grocery purchase more
than
2 years ago.
than
2 years ago.
72%
Have ordered groceries
online
for delivery or pickup at least five times in the past six months.
online
for delivery or pickup at least five times in the past six months.
The ease of referencing past
orders is also a big plus.
orders is also a big plus.
57%
Review their past online grocery orders all or
most of the time when building a new order.
most of the time when building a new order.
Proven Track Record with:
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