Coupons.com Surfs Digital Discount Wave Ahead Of IPO

Coupons.com Surfs Digital Discount Wave Ahead Of IPO

Coupons.com plans to raise $130 million or more by offering 10 million shares at a price range of $12 to $14. At the midpoint of the proposed range, the company would have a fully diluted market value near $1 billion.

Coupons.com plans to raise $130 million or more by offering 10 million shares at a price range of $12 to $14. At the midpoint of the proposed range, the company would have a fully diluted market value near $1 billion.

Coupons.com says about 2,000 brands from over 700 consumer packaged goods companies use its platform “to engage consumers at the critical moments when they are choosing which products they will buy and where they will shop.

The coupons are accessed by consumers through Coupons.com as well as through mobile and social networking channels, and through the websites of providers of consumer goods and retailers.
Most of Coupons.com’s revenue comes from digital promotion transactions. When a consumer selects a digital coupon on its platform by printing it or saving it to a retailer online account for redemption, Coupons.com is paid a fee, even if the coupon is not redeemed.

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