Survey Reveals That Majority of Parents Must Stick to a Back to School Budget
Press Release - August 1st, 2016
Swagbucks, the web's leading rewards program that's already awarded its members more than $135 million in gift card rewards, today released the findings from its 2016 Back to School Survey. Swagbucks found members are budgeting big time when it comes to shopping this year on clothes and supplies for the upcoming school season. In a recent survey of over 3,600 members, many parents (39.2%) are prepared to spend between $100 to $250 on back to school clothes, while even more (45.5%) are trying to spend less than $100 on school supplies.
"From shopping for the latest fashions to buying that state-of-the-art calculator, back to school shopping doesn't come cheap," said said Sarah Aibel, VP of Marketing at Swagbucks. "Many of our members know the importance of saving for those everyday, yet essential purchases. That's where rewards sites and apps like Swagbucks come in handy, offering savings and cash-back for those times when budgets are tight."
Additional key findings also reveal that parents are worried about more than saving up for back to school clothes and supplies. The recent survey found the top 3 concerns among parents when sending their child into the school season were grades, bullying, and peer pressure, followed by the risk of violence, teacher quality, and making friends.
For more insight on how parents are preparing for the school year, visit The Swagbucks Blog.
Swagbucks is the web's leading rewards program, rewarding its 19+ million members with free gift cards for their everyday activities and purchases online. Members use Swagbucks.com's website and mobile apps to search, shop, watch videos, take surveys and more, earning points that are redeemable for gift cards to major retailers including Amazon and Walmart. To date, Swagbucks has awarded more than $135 million in gift cards to its members and counting. Swagbucks also empowers hundreds of retail partners like Amazon, Walmart, Target and many more, as well as premium content providers like AOL and Hulu, to reach its active, engaged members. Headquartered in El Segundo, CA, Swagbucks is a subsidiary of Prodege, LLC, and partner site to MyGiftCardsPlus. For more information, please visit www.swagbucks.com.
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