Discover the Future of Ad Testing: Real-World Social Feed Simulation for Predictive Results
Details
Discover the Future of Ad Testing: Real-World Social Feed Simulation for Predictive Results
Curious how your ad will perform “in the wild”—will viewers pause, skip, or click? Traditional forced exposure testing can fall short when it comes to predicting actual audience behavior. That’s why Prodege is redefining ad testing by taking it to the next level: recreating real-world social media feeds and seamlessly embedding your ads for truly predictive insights, all before your campaign goes live.
View our webinar recording to explore how brands and agencies are moving beyond conventional methods by placing their creative into authentic, scrollable environments—like simulated TikTok, YouTube, and Instagram feeds. This innovative approach lets you observe how ads perform in the way audiences naturally encounter them, ensuring results that better reflect true market impact.
During this session, you’ll discover how to:
- Measure attention, impact, and breakthrough in realistic feed experiences
- Compare creative side-by-side in authentic environments to confidently validate direction or optimize performance
- Go beyond standard metrics with actionable, behaviorally-driven insights
If you’re involved in creative strategy, brand marketing, or insights, this webinar will equip you with a smarter, more predictive way to test your ads—so you can optimize before spending valuable media dollars. Don't miss your chance to see how in-context ad testing can empower your campaigns with greater accuracy and confidence.
Date
Aug 21, 2025
View the Webinar Recording!
Speakers
Mark Scheckner
Sr. Director, Market Research Data Operations
Prodege
Andrea Scheuerman
VP, Insights Consulting
Prodege
Recent Blog Posts
-
Top 5 Upcoming Market Research Conferences in 2025
Whether you're an insights leader, research buyer, or data-driven marketer, attending a market rese [...]
-
Sip Happens: How Specialty Drinks Are Taking Over Fast Food—and Winning Our Hearts
Fast food runs? They’re officially leveling up—and the secret weapon is specialty drinks. W [...]
-
The Power of Data to Tell Stories and Guide PR Strategy
This post comes from our partners at Junipr, who used Prodege-powered research to fuel a stando [...]