Prodege Events
On the Road Again…Check Below for Events
& Speaking Engagements!
Past Speaking Engagements
How Dollar Shave Club Accelerates D2C Innovation in a Brick & Mortar World
Dollar Shave Club (DSC) introduced the first direct-to-consumer (D2C) razor to the market, disrupting an industry historically dominated by a few major brands that could only be bought in brick & mortar stores by eliminating friction in the consumer process and answering unmet needs. Recently, DSC partnered with Prodege to conduct innovation and messaging research to ensure DSC maintains success as the heritage D2C brand expands into retail. Obtain a glimpse into DSC’s innovative approach and come away with an understanding of how the evolution of D2C distribution strategies can provide valuable insights into the future of online CPG shopping.
Supply Chain Interruptions: How to Elevate the Shopping Experience and Maintain Loyalty
As supply chains continue to be disrupted, where should brands and retailers prioritize their efforts to keep consumers happy? C+R Research and Prodege share the survey results from 2000 shoppers and provide recommendations for retailers and manufacturers to improve the shopping experience and meet their shoppers’ needs.
CRC 2021 Highlights: Edward Staples, Senior Director of Business Development at Prodege
Recorded live in Dallas, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s CRC event. In this interview, Happy MR Podcast host Jamin Brazil interviews Edward Staples, Senior Director of Business Development at Prodege.
Recent Blog Posts
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A Summer of Cookouts, Cocktails, and New Clothes
With warmer weather and holiday weekends on the horizon, summer parties are common ways to spend ti [...]
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Gleaning Insights Into Survey Writing Best Practices
While market research takes many forms, perhaps the most common medium is surveys. But while anyone [...]
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Market Research Breeds Awareness: Increase Profits by Utilizing Data Visualizations Within Your PR
Thinking Beyond the Board Room: What is Public Relations Research & its Key Benefits? We ten [...]
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