Top 5 Upcoming Market Research Conferences in 2025

Whether you’re an insights leader, research buyer, or data-driven marketer, attending a market research conferences in 2025 is one of the smartest ways to stay ahead of the curve. These events go far beyond networking, they’re where new methodologies are unveiled, research technologies are launched, and real-world case studies are shared by the brands setting the standard.

In this article, we’ll cover 

• Why Attend Market Research Conferences in 2025
• Top 5 Upcoming Market Research Events in 2025 (Global & Regional Highlights) (including standouts like TMRE and ESOMAR Congress)
• How to Get the Most from a Research Conference
• Why We Attend (And Why You Might Want to Meet Us There)

Let’s jump in with why you should even attend a market research conference in the first place

Why Attend Market Research Conferences in 2025?

Market Research conferences aren’t just about collecting tote bags and slide decks, they’re about moving your insights practice forward. Here’s what you can gain by showing up:

• Discover emerging methodologies – From AI in qualitative to mobile-first survey designs and conversational feedback tools, conferences are where new approaches take center stage.
• Benchmarking and case studies — real-world success stories from brands and agencies.
• Evaluate new tools – Compare research tech in person including survey platforms, panel providers, data analysis tools, and more.
• Connect with peers – Meet insights professionals from agencies and brands facing the same challenges you are.
• Get inspired by case studies – Learn how global teams are driving impact through creative research strategies.
• Stay competitive – Keep your methods and toolkit aligned with where the industry is heading.

For us, it’s also a chance to hear directly from researchers and data-driven marketers about what they need, what’s working, what’s broken, and where we can help but you can always  contact us anytime. 

Now let’s jump into the top 5 upcoming market research conferences in 2025

Key Market Research Conferences in 2025 (Global & Regional Highlights)

Here’s a list of the most significant conferences for market research, consumer insights, and qualitative/quantitative methodologies coming up in 2025 in chronological order:

Overview: Taking place in Prague, Czech Republic this year from September 28 through October 1, 2025, ESOMAR CONGRESS 2025: Global Consumer Insights Event in Prague is the flagship global event for consumer insights. Big-name speakers, cutting-edge research, and an international crowd. This year’s keynote speakers include Jess Pettitt on Normalizing Complexity, Nell Watson on Marketing to the Agents Among Us, and Fons Trompenaars. You can view the full agenda for ESOMAR Congress 2025 here.

Dates: Sept 28 – Oct 1, 2025

Location: Prague, Czech Republic

Cost: Member €1,495 Non-member €2,300 (Annual membership fee ranges from €100 to €200)

How to Register? Follow this link to register for ESOMAR Congress 2025

Hotels: STAGE Hotel Prague or The Clarion Congress Hotel Prague

See who from the Prodege team is going to be there

2.  IIEX AI 2025: Where AI Meets Human Insight

Overview: IIEX AI 2025: Where AI Meets Human Insights is a globally accessible virtual event from GreenBook taking place from October 15 – October 16, 2025 that brings together insights professionals, innovation leaders, and data practitioners to explore how AI is transforming consumer research and decision-making. This event is great for insights leaders, market researchers, brand strategists, product managers, data scientists, and analysts interested in applying AI to elevate research operations and outcomes. You can view the full agenda here.

Dates: Oct 15 – Oct 16, 2025

Location: Virtual

Cost: IIEX AI Is free to attend

How to Register? Follow this link to register for IIEX.AI

Venue: Virtual

3.  2025 Ignite: AI

Overview: 2025 Ignite: AI is an event hosted by the Insights Association on October 21, 2025 in Los Angeles, California. At this event you’ll join fellow insights professionals for a day of expert-led sessions, real-world case studies, and practical guidance on integrating generative AI into your research workflows. You’ll learn how leading brands like Fenty and Zendesk are using AI to drive segmentation, reach underserved audiences, and solve data challenges while staying compliant with evolving data privacy regulations.

Dates: October 21, 2025

Location: Los Angeles, California

Cost: Registration ranges from $295 for Corporate Research Dept. Standard Members to $795 for Agency Non-Members

How to Register? Follow this link to register for the event

Venue: University of Southern California Hotel: 3540 S Figueroa St, Los Angeles, CA 90007

See who from the Prodege team is going to be there

4.  The Market Research Event (TMRE) 2025: Insights: The Next Era

Overview: The Market Research Event 2025 or TMRE 2025 is taking place at the Paris Hotel in Las Vegas, Nevada from October 28 through October 30, 2025. TMRE is the industry’s must-attend gathering for professionals who turn consumer data into business impact. At TMRE, you won’t just hear ideas, you’ll leave with strategies, connections, and tools that move you forward. This year’s keynote speakers include Daymond John who will share lessons on branding, resilience, and selling ideas, Duncan Fisher of Cirque du Soleil who will reveal why the best businesses operate like circuses and Mark Schulman, drummer for P!nk, will show you how to channel your rockstar attitude to overcome obstacles, manage pressure, and lead teams with confidence and clarity. You can view the full agenda for TMRE here

Dates: Oct 28 – Oct 30, 2025

Location: Las Vegas, Nevada

Cost: 2-Day All Access Passes start at $1,995 for Brand (Client) Researchers and $3,295 for Non-Brand (Vendor) Service Providers while 3-Day TMRE All Access Passes are $2,395 for Brand (Client) Researchers and $3,695 for Non-Brand (Vendor) Service Providers

How to Register? Follow this link to register for TMRE 2025

Venue: The Paris Hotel: 3655 Las Vegas Blvd S, Las Vegas, NV, 89109

Hotels: There are many nearby hotels including the Paris Hotel which is offering discounted rates for conference attendees through this link

See who from the Prodege team is going to be there

5.  MRMW Europe

Overview: MRMW Europe 2025 is taking place in Berlin, Germany from November 6 – November 7, 2025. MRMR EU is one of Europe’s top market research conferences focused on mobile, AI, and digital innovation in consumer insights. This year’s program features a high-impact keynote from Dr. Nicki Morley, on “Reframing Innovation: From Insights to Impact.” Join insights leaders, researchers, and data strategists to explore how AI is transforming qualitative and quantitative methods, plus how to turn research into action that drives growth. You can view the full agenda for MRMW Europe here.

Dates: November 6 – 7, 2025

Location: Berlin, Germany

Cost: €1,149.20 with discounts offered for group over 3 persons and client passes available for €625.00

How to Register? Follow this link to register for MRMW EU

Venue: Leonardo Royal Berlin Alexanderplatz: Otto-Braun-Straße 90 10249, Berlin

Hotels: Leonardo Royal Berlin Alexanderplatz with discounted rooms available. View more information on discounted rooms on the MRMW website here

How to Get the Most from a Research Conference

We’ve attended our fair share of conferences over the years, here are a few tips we share with our own clients:

Why We Attend (And Why You Might Want to Meet Us There)

We build tools that help consumer insights teams move faster and go deeper, from advanced survey design to real-time analytics and respondent management from the highest quality proprietary panel. If you’re exploring ways to streamline your research workflows or unlock new types of insights, we’d love to chat in person. We’ll have:

• Live demos of our platform
• Exclusive previews of upcoming features
• Case studies from brands doing research differently
• Opportunities to collaborate or pilot new use cases

Want to connect at an event this year?

• Reach out to us 
• Check out our events page to see which conferences we’ll be at next