ProdegeMR is excited to welcome two new strategic members to our Canadian team as we continue to grow our operations and investment in Canada. Joining us are: Don Holmes, Senior Director, Sales and Rachel Zink, Account Manager. This dynamic duo will be responsible for leading the growth of ProdegeMR in the Canadian market.

Some background on our new hires:

Don Holmes, Senior Director, Sales

Don has lead sales teams in Canada for many notable organizations. He was responsible for the Canadian growth of the Data and Consumer Promotions team at Epsilon and the Canadian Sales efforts for Research Now-SSI. After going client side at Leger Marketing, Don is excited to lead the launch and growth of ProdegeMR in the Canadian market.

Rachel Zink, Account Manager

Rachel has over 10 years in Market Research, most recently at Lab42, and prior to that with SSI covering all aspects of the business including Account Management, Sales Consultant and Project Management.

As a global company, ProdegeMR has always done business in Canada with great success, and is eager to see what happens with the right team in place.. We’re optimistic about the opportunity to properly serve our Canadian members and take the leadership position within that community.

Over the past 10 years, we have grown our panel globally to be comprised of over 50 million respondents. Consumers interested in joining the Prodege panel will have the opportunity to rate advertising and movie trailer effectiveness; the importance of various product and service features; and perhaps the most popular, in-home product trials.

Prodege’s reward platforms are free to join and members can begin earning points immediately with no purchase necessary. Points can be redeemed for cash via PayPal or for gift cards from hundreds of retailers like Amazon, Indigo, Best Buy, Expedia, Hudson’s Bay, Groupon, and more.

With over two decades of combined experience, both Don and Rachel are excited about opportunities to connect our clients with our growing global panel.

Author

Katie Crockford

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